An excellent exposé by Ethan Zuckerman on how our presumably private purchases could end up being “boadcasted” on Face Book (FB).
“Our expectation is that our transactions at one site are neither to be made known to other sites nor made known to our friends. We may well want to let our friends know what we’ve bought, but the norm and expectation is that we will not,” he argues. This is especially important, because Facebook is huge and powerful – Facebook may change the social default on this topic, and it may become the norm to advertise your purchasing behavior to your social network of choice. Quote from Ethan’s colleague David Weinberger who has an excellent piece in the Huffington Post where he argues that Facebook is breaking social defaults on how privacy works with this new feature. (Continue Here at Ethan’s blog – “My Heart’s in Accra”)
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